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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph SugarmanHow much do you like this book?
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
Categories:
Year:
2006
Edition:
1
Language:
english
Pages:
360
ISBN 10:
047008880X
ISBN 13:
9780470088807
File:
PDF, 2.59 MB
Your tags:
IPFS:
CID , CID Blake2b
english, 2006
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